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This dictionary explains key concepts, entities, and processes within the PERS platform.


1. Connect - System Setup & Architecture

First, we set up all of the key components you need for your system to operate.

Tenant: You and your organization's program instance. Each tenant operates independently with complete data isolation and custom configuration within the PERS multi-tenant architecture.

User: Your customers who engage with the tokenization system through your front-end applications, mobile apps, or partner interfaces.

Admin: Administrative users with elevated permissions to manage tenant-level operations, configurations, and system oversight.

Platform: A third-party platform, software, or system that integrates with your PERS operations. Examples include CRM systems, booking platforms, EPOS systems, or e-commerce platforms.

Integration: The seamless communication layer between your existing platforms and PERS. Currently supports over 7,000 possible integrations through various APIs and webhooks.

API: RESTful application programming interfaces that enable secure communication and data exchange between PERS and external systems.

Project Key (Context ID): A Public unique identifier for your Tenant/Project context. It ensures that your requests are routed to the correct isolated environment. Required for all API calls but does not provide authentication.

Trigger: An event or action occurring in the real world or within connected platforms that sends a signal to PERS and automatically activates campaign participation or reward distribution.

Business: A real-world touchpoint or partner location within your PERS ecosystem. Examples include retail stores, restaurants, service providers, or any physical/digital location where users interact with your loyalty program.



2. Create - Loyalty Program Design & Configuration

Define the actions you want to encourage and the rewards you'll offer by creating the strategic frameworks for user engagement.

Token: PERS operates with flexible token types designed to optimize your loyalty strategy. The platform supports various token categories:

  • Credits/Points: Basic digital currency tokens for standard transactions and accumulation
  • Rewards: Tokens representing real-world experiences, products, or services (e.g., free beverages, exclusive experiences, merchandise)
  • Status Tokens: Digital representations of achievements, memberships, or special recognition levels

Campaign: Strategic marketing initiatives that define available tokens, participation requirements, and trigger conditions for user engagement. Campaigns can be:

  • Public Campaigns: Discoverable by all users without authentication
  • Targeted Campaigns: Specific to user segments or business partners
  • Time-Limited Campaigns: Active for defined periods with start/end dates
  • Event-Based Campaigns: Triggered by specific user actions or external events

Campaign Tags: Organizational labels that categorize campaigns for easier discovery and management across your loyalty program catalog.

Campaign Tokens: Specific reward configurations linking token types and amounts to campaign participation outcomes.

Campaign Triggers: Automated activation rules that determine when and how campaigns become available to users based on predefined conditions.

Campaign Engagements: B2B relationship management features enabling multi-business collaboration and cross-partner reward programs.

Redemption: Exchange mechanisms that define how users can convert accumulated tokens into rewards, products, or services. Redemptions support complex rules including exchange rates, eligibility requirements, and partner network availability.



3. Reward - Active Program Operations & User Engagement

With your loyalty system live and campaigns active, all user engagement is automatically tracked and rewarded within PERS.

Balance: Real-time tracking of token holdings across all user accounts, supporting multiple token types simultaneously with instant updates from all transaction sources.

Wallet: Digital token storage where earned rewards are held. Each entity (users, businesses, tenants) maintains an isolated wallet with security controls.

Transaction: Comprehensive record-keeping system capturing all token movements and operations. Transaction types include:

  • Mint: Creation of new tokens and addition to user accounts (reward distribution)
  • Transfer: Secure movement of tokens between wallets (peer-to-peer or business-to-user)
  • Burn: Permanent removal of tokens from circulation (typically following redemption or expiration)

Claim: User participation in reward programs. Claim processing supports multiple access levels:

  • USER Claims: Direct customer reward claims through authenticated user interfaces
  • BUSINESS Claims: B2B reward processing with business context attribution
  • SYSTEM Claims: Automated claims triggered by integrated platforms and APIs
  • ADMIN Claims: Administrative oversight and manual claim processing for special circumstances

Purchase: Secure payment processing system enabling users to top-up account balances through various payment methods, supporting premium features and additional token acquisition.

File Management: Secure asset storage and delivery system for campaign images, user avatars, and program-related media with role-based access controls.

Authentication & Authorization: Multi-level security supporting USER, BUSINESS, ADMIN, and SYSTEM access levels with JWT-based authentication.


Technical Infrastructure Terms

Blockchain Integration: Multi-chain support for token operations including network configuration, smart contract deployment, and cross-chain compatibility.

Web3 Chains: Blockchain network management supporting multiple networks simultaneously with real-time status monitoring and gas optimization.

Smart Contracts: Automated blockchain-based contracts managing token operations with upgrade capabilities and event monitoring.

Webhooks: Real-time event notification system enabling integration with external platforms through secure callback mechanisms.

JWKS (JSON Web Key Set): Security infrastructure providing public keys for JWT token verification across the platform ecosystem.


All of this can be created and managed within your PERS dashboard and through RESTful APIs.